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diff --git a/content/inside-gentoo/foundation/name-logo-guidelines.html b/content/inside-gentoo/foundation/name-logo-guidelines.html new file mode 100644 index 0000000..09dd6b7 --- /dev/null +++ b/content/inside-gentoo/foundation/name-logo-guidelines.html @@ -0,0 +1,209 @@ +--- +section: "inside-gentoo" +title: "Gentoo name and logo usage guidelines" +date: 2020-09-04T17:25:33+02:00 +draft: false +layout: index +url: "/inside-gentoo/foundation/name-logo-guidelines.html" +--- + +<div class="row"> + <div class="col-xs-12 col-md-3 col-lg-3"> + <div class="nav flex-column nav-pills gentoo-nav" aria-orientation="vertical"> + <a class="nav-link" href="/inside-gentoo/foundation/" aria-selected="true">Gentoo Foundation</a> + <a class="nav-link active" href="/inside-gentoo/foundation/name-logo-guidelines.html" aria-selected="false">Name and logo guidelines</a> + </div> + </div> + <div class="col-xs-12 col-md-9 col-lg-9"> + <h2 id="preamble">Preamble</h2> + + <p>The Gentoo Foundation, Inc. is the owner of the Gentoo trademark (for the United + States of America and other regions that recognize a U.S.A. registration), and + as such, it is necessary for us to protect this mark. Part of this protection is + to clearly define criteria that must be satisfied in order to use the Gentoo + trademark.</p> + + <p>The Gentoo Project is a Free Software project, and as such it is important to + the Gentoo Foundation, Inc. that the uses of the Gentoo trademark are in the + spirit of Free Software. This license attempts to codify the practices generally + accepted in a Free Software community regarding the use of a trademark. Broadly + speaking, this means that the community should be allowed to use the trademark + to identify related products, libraries, community organizations, events, or + education and training materials, as long as that activity doesn’t violate the + spirit of Free Software. The license also attempts to place some light social + pressure on those directly using the Gentoo trademark to make money. Anyone + making a profit by using the Gentoo trademark is required to report what + proportion of that money will be contributed back to the community.</p> + + <p>It is also important to note that this license only applies if you intend to use + (or are already using) a trademark of your own that incorporates the Gentoo name, + and/or incorporates the official logo/colors of the Gentoo project. If your usage + of the Gentoo name is purely nominative, you don’t need to license the Gentoo + trademark - nominative use is an allowed use under trademark law.</p> + + <h2 id="gentoo-trademark-license">Gentoo trademark license</h2> + + <p>The Gentoo Foundation, Inc., as the owner of registered and common law trademarks + of the Gentoo name and logo (in the United States of America and other regions + recognizing its registrations), licenses the use of the Gentoo trademarks to the + community under the following conditions.</p> + + <p><img src="/assets/img/logo/gentoo-3d-small.png" alt="Gentoo Logo"></p> + + <h3 id="service-identification">Service identification</h3> + + <p>You may use the Gentoo name and logo on a list of services, tools, or supported + platforms, or as an identifier that a product or service is Gentoo-related, + provided that the usage of the name and/or logo does not imply that the + organization is official or otherwise endorsed by the Gentoo Foundation, Inc., + or by the Gentoo project, and that the name and/or logo acts as a hyperlink to + the main <a href="https://www.gentoo.org">Gentoo project</a> website wherever technically + possible.</p> + + <h3 id="gentoo-related-software-projects">Gentoo-related software projects</h3> + + <p>You may not use the Gentoo name in any software project that can be used to + augment or extend the capabilities of official Gentoo project software (hosted + on the gentoo.org domain).</p> + + <p>The use of the Gentoo name or logo for repositories, overlays or projects that + solely focus on the official Gentoo project software and documentation is seen + as <a href="#service-identification">service identification</a> and is governed under that + section.</p> + + <h3 id="groups-and-events">Groups and events</h3> + + <p>You may incorporate the Gentoo name into the name of any group or event, + provided that:</p> + + <ul> + <li>The purpose of the group or event is to educate, provide networking + opportunities, or provide a social outlet for Gentoo users;</li> + <li>The name of the group or event is formed by combining the name “Gentoo” with + other words that qualify the geographical location, intended audience, or the + activities of the group or event.</li> + <li>If the group or event requires fees for membership of attendance, it must be + made clear at the time the fee is paid what income organizers will be + deriving from the event, and what proportion of event profits, if any, will + be returned to the Gentoo Foundation, Inc. as a donation.</li> + <li>The website for the group or event does not imply that it is official or + otherwise endorsed by the Gentoo Foundation, Inc.</li> + <li>The group or event agrees to adhere to the + <a href="https://wiki.gentoo.org/wiki/Project:Council/Code_of_conduct">Gentoo Community Code of Conduct</a>.</li> + <li>The group or event also adopts a specific Code of Conduct governing the + behavior of participants.</li> + </ul> + + <p>A group or event may use a logo that incorporates the Gentoo logo by adding a + word or picture that identifies the locality (for example, the name of a city, + or a stylized image of an identifiable city landmark), audience, or activities + of the group of event.</p> + + <h3 id="merchandise">Merchandise</h3> + + <p>You may produce merchandise displaying the Gentoo name or logo, provided that:</p> + + <ul> + <li>Artwork to be printed on merchandise has been formally approved by the Gentoo + Foundation, Inc.</li> + <li>The products on which the artwork is to appear has been formally approved by + the Gentoo Foundation, Inc.</li> + <li>If the product is to be sold, the individual or organization producing the + product must make a clear statement declaring what proportion of the sale + price will be retained by the organizers, and what proportion, if any, will be + contributed back to the Gentoo Foundation, Inc.</li> + </ul> + + <p>To obtain format approval for your merchandise sale, please submit an electronic + copy of the proof artwork, plus a list of all products to be sold, to + <a href="mailto:trustees@gentoo.org">trustees@gentoo.org</a>.</p> + + <p>We will not approve any variations of the Gentoo logo that change the aspect + ratio or otherwise distort the shape.</p> + + <h3 id="products-and-services-serving-the-community">Products and services serving the community</h3> + + <p>You may incorporate the Gentoo name into any website or product whose purpose is + to organize, educate or inform the Gentoo community, provided that:</p> + + <ul> + <li>The website or product does not use the Gentoo logo or mimic the official + sites in its design, except as provided for by earlier sections in this + license;</li> + <li>The website or product does not imply that it is official or otherwise + endorsed by the Gentoo Foundation, Inc.</li> + <li>If a fee is to be charged for the product, or for access to any or all of the + material on the website, a clear statement must exist declaring what + proportion of those fees will be retained by the authors, and what proportion, + if any, will be contributed back to the Gentoo Foundation, Inc. A link to this + statement must be prominently displayed on the website or product.</li> + </ul> + + <h3 id="other-commercial-activity">Other commercial activity</h3> + + <p>You may <em>not</em> use the Gentoo name in the registered name of any company that + offers Gentoo project related services.</p> + + <p>You may <em>not</em> incorporate the Gentoo name or logo into the name of any product to + be sold by a commercial entity when that product or entity is Gentoo project + related.</p> + + <h3 id="domain-names">Domain names</h3> + + <p>You may use the Gentoo name in any Internet domain or subdomain:</p> + + <ul> + <li>For any group or event meeting the requirements of the section on <a href="#groups-and-events">Groups and + events</a>.</li> + <li>Any merchandise provider meeting the requirements of the section on + <a href="#merchandise">Merchandise</a>, provided the products sold under that domain are + exclusively Gentoo merchandise</li> + <li>Any website or product meeting the requirements of the section on <a href="#products-and-services-serving-the-community">Products and + services serving the community</a>.</li> + </ul> + + <h3 id="uses-outside-of-this-license">Uses outside of this license</h3> + + <p>If your usage, or proposed usage, of the Gentoo name or trademark does not meet + these criteria, a specific license may be granted to your organization, at the + Gentoo Foundation, Inc. discretion. Please contact + <a href="mailto:trustees@gentoo.org">trustees@gentoo.org</a> with the + details or your proposed usage, and a license may be granted.</p> + + <p>The restrictions about using the “Gentoo” name do not apply to the <a href="https://sourceforge.net/projects/gentoo/">Gentoo File + Manager</a> project, developed by Emil Bink.</p> + + <h3 id="community-standards">Community standards</h3> + + <p>Notwithstanding the above, licensees of the Gentoo mark must not use that mark + to cast the Gentoo project, Gentoo Foundation, Inc., or Gentoo community into + disrepute, or engage in business practices that reflect poorly on the Gentoo + project, Gentoo Foundation, Inc., or Gentoo community.</p> + + <h3 id="interpretation">Interpretation</h3> + + <p>The Gentoo Foundation, Inc. reserves the right to determine if a usage of the + Gentoo trademark meets the requirements and standards of this license.</p> + + <h2 id="frequently-asked-questions">Frequently asked questions</h2> + + <h3 id="what-about-earlier-namelogo-usage-guidelines">What about earlier name/logo usage guidelines?</h3> + + <p>The <a href="https://web.archive.org/web/20160420043020/https://www.gentoo.org/inside-gentoo/foundation/name-logo-guidelines.html">previous name/logo usage + guidelines</a> + as published by the Gentoo Foundation, Inc. remain available for those + applications granted before the publication of this new license.</p> + + <h3 id="what-about-non-usa-trademarks">What about non-USA trademarks?</h3> + + <p>The <a href="https://www.gentoo-ev.org/wiki/Marke">Lizensierung der Marke “Gentoo”</a> as + published by the Förderverein Gentoo e.V. (who also owns the trademarks in + Europe) defines the usage rights of the name and logo inside Europe.</p> + + <h3 id="what-is-this-license-based-on">What is this license based on?</h3> + + <p>The new License has been based on the <a href="https://www.djangoproject.com/trademarks/">Django Trademark License Agreement</a> + and is, as such, also released under the <a href="http://creativecommons.org/licenses/by-sa/3.0/">Creative Commons Attribution-ShareAlike 3.0 License</a>.</p> + + </div> +</div> |